AI wins on cost
At roughly £100–£500/month against a £28k–£35k salary plus on-costs, AI covers a fraction of the price — with no holiday, sick pay or recruitment.
Comparison · UK
A human receptionist brings warmth and judgement; an AI receptionist brings 24/7 coverage at a fraction of the cost. Here is an honest breakdown of how they compare on cost, availability and capacity — and where each one wins.

The short answer
An AI receptionist costs roughly £100–£500/month and answers every call 24/7 with unlimited simultaneous capacity, while a UK human receptionist costs around £28,000–£35,000 a year and covers office hours only. AI wins on cost, coverage and never missing a call; a human still wins on complex, sensitive conversations and in-person reception.
See what an AI receptionist costs in the UKWhat it does
At roughly £100–£500/month against a £28k–£35k salary plus on-costs, AI covers a fraction of the price — with no holiday, sick pay or recruitment.
Every call answered 24/7, including evenings, weekends and the lunchtime rush, with unlimited simultaneous calls so nobody hits a busy tone.
Emotional, complex or sensitive conversations and genuine in-person reception still benefit from a person — which is why most businesses blend the two.
AI never has an off day, forgets a price or mis-logs a booking; a great receptionist brings rapport and judgement an automated system cannot fully replace.
Who it's for
Businesses losing calls outside 9–5 that a daytime hire can’t cover.
Owners who can’t justify a full-time salary but still miss calls.
Teams hitting busy tones at peak times with one person on the phone.
Anyone weighing the true cost of a receptionist against missed work.
Practices that want a human front desk plus 24/7 overflow cover.
How it works
A free 30-minute call to look at your call volume and what missed calls actually cost you. Written ROI projection within 48 hours.
We configure the receptionist to your services, prices and the way you book and qualify work.
It can answer everything, or only the overflow and out-of-hours calls a human can’t — on your existing number.
We track captured calls and bookings and keep tuning until it has paid for itself.
The honest comparison
| Human receptionist | AI receptionist | |
|---|---|---|
| Typical UK cost | £28k–£35k/yr | £100–£500/mo |
| Availability | Office hours | 24/7 |
| Simultaneous calls | One at a time | Unlimited |
| Sick days & holiday | Yes | None |
| Ramp / training time | Weeks | Days |
| Consistency | Varies | Identical every call |
| Complex/sensitive calls | Strong | Routes to a human |
Pricing & ROI
For round-the-clock coverage and never missing a call, an AI receptionist is dramatically cheaper than hiring — these are UK market ranges, not a quote. Many businesses keep a human for the front desk and use an AI receptionist for overflow and out-of-hours, getting the best of both.
The proof, not the pitch
47,000+
Operational hours reclaimed
Across UK, US & EU deployments
$2.4M+
In operational cost cut
Across Raynaters deployments to date
23
Active deployments
v3 framework · 14 months of refinement
Pay-Back-Or-We-Keep-Building guarantee — agents pay for themselves within 90 days, or we keep building until they do.
A recent result
£4,100/mo
Recovered booked work
The challenge
With no one free to answer the phone, calls went to voicemail and after-hours emergency work was lost to whoever picked up first.
The outcome
An AI receptionist answering 24/7 — at a fraction of a receptionist’s salary — recovered around £4,100 of booked work a month with no extra headcount.
— Gary Whitfield, Owner, Northgate Plumbing & Heating
FAQ
Your next step
Book a free 30-minute Agent Audit. We map your workflows, identify what's worth automating, and send a written ROI projection within 48 hours.
Free 30-minute Agent Audit · Written ROI projection within 48 hours · No pitch deck